February 12, 2025
MSME players should be digitally literate so that their business can grow – Suara.com

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Voice.com – Presently, the business world is becoming increasingly dynamic and digital technology is the key to meet the current challenges, especially for MSME entrepreneurs.

For this reason, one of the state-owned companies, namely PERURI, seeks to ensure that MSMEs have access to the necessary knowledge and skills to remain competitive in the fast-evolving digital economy.

The program titled ‘Peruri Digital Entrepreneur Academy Level 2’ lays greater emphasis on the application of digital technology to improve the capabilities and capabilities of MSMEs so that they can compete in the era of digitization.

“Peruri Digital Entrepreneur Academy is a concrete form of implementing Level 2 Corporate Social and Environmental Responsibility (TJSL), which is in line with Sustainable Development Goal (TPB) No. 8, namely providing decent work and supporting economic growth,” Ratih, said the chief. Strategic Corporate Branding Bureau. And TJSL Peruri said in its statement quoted on Sunday (3/9/2023).

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Ratih said the Peruri Digital Entrepreneur Academy Level 2 accepts MSME participants from a variety of sectors, including crafts, fashion, culinary and wellness. The participant selection process was done using strict curation so that 25 successful MSMEs were selected to participate in the event.

The program will run for 3 months with a focus on optimizing digital aspects in business development, he added.

In addition, this year’s Incubation, Coaching and Mentoring program for MSMEs will provide an understanding and experience of Peruri’s digital products, namely Peruri Shield, which includes Digital Signature (Peruri Sign), Digital Stamp (Peruri Terra) and Electronic Seal (e-Metrai) Will also provide ) Services. , Peruri Shield’s products are meant for MSMEs to help make the administration process faster and paperless and encourage more effective and efficient business management.

He concluded, “Peruri Shield’s participation in this coaching and incubation material is one of Peruri’s ways of creating shared value that will have a positive impact on the company.”

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Source: www.ruetir.com

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